No. One every three years sounds good. It'll make EA the most money.
Example: EA: We've sold 1,000,000 copies the first week! Start on the sequel!
WW: Well, uhmm, we really don't, uhmm, know what features and, uhmmm, changes the customers want yet.
EA: I don't give a %@+$@$$ what the customers want! I want their money -- get started!